Editorâ€™s Note: Most of the articles concerning APWAâ€™s International Public Works Congress and Exposition that have appeared in the Reporter have been written from a staff memberâ€™s or speakerâ€™s perspective. In this issue we break tradition and hear from some of our exhibitors on the value of exhibiting at Congress.
â€œThe APWA Congress is one of the best ways we have to reach the people we want to talk to. Itâ€™s professionally run and attendance is strong in quantity and quality.â€
Vice President, Technology & Marketing Development
Asphalt Pavement Alliance
â€œFor the past few years, Caterpillar has amplified its focus in the governmental industry, in an effort to strengthen our ongoing relationships with governmental customers and develop some new ones. Attending and participating in the APWA Congress and Exposition last year in Kansas City provided us the opportunity to display our services and products, and establish a governmental presence to current and potential customersâ€”as well as to key members of the trade press. The show was a very rewarding experience, and we look at it as an important step toward maintaining Cat as an industry leader to the governmental industry.â€
W. Eric Turner
Caterpillar Governmental Sales Division
â€œWhen FHWA exhibits at the APWA Congress, the agency is reaching a wide variety of professionals in the highway community. Itâ€™s the only show FHWA does during the year that covers such a spectrum: from the guy that drives a road milling machine, to the Chairperson of an MPO. Itâ€™s a great show.â€
RD&T, Research & Technology Services
Federal Highway Administration
â€œThe 2002 show was a pleasant surprise and a great experience. We got a chance to meet new people and exhibit our products and services to a wide variety of potential customers. We were so pleased with the quality of attendees in Kansas City we doubled our space in San Diego 2003. See you there!â€
â€œWeâ€™ve seen the Congress Expo grow every year weâ€™ve participated. Because of this, weâ€™ve increased the size of our booth each year and the results have been very positive. Our company manufactures video pipeline inspection equipment and survey software for municipal, industrial and residential applicationsâ€”a highly niche market product line. The Congress puts us in direct contact with the decision-makers and managers who utilize and purchase this type of equipment. The number of qualified, quality contacts/leads generated at the APWA Congress Expo have made participation in this event a great marketing investment.â€
Suzan Marie Chin
Director of Marketing
Thousand Palms, CA
â€œThe annual APWA Congress has afforded RHOMAR Industries the opportunity to stand out from the crowd and make public works officials throughout North America aware of the remarkable maintenance solutions we provide. Simply put, itâ€™s one of the best values in town for a company that needs national awareness of their products or services!â€
RHOMAR Industries, Inc.
â€œTRC/Hunter Associates Texas, Ltd. exhibited at the APWA Congress for the first time in September 2002, in Kansas City. I found this conference to be among the best I have ever attended regarding the exposure to public works professionals and decision-makers. The networking opportunities were endless. In these days of stress to our economy, it is of utmost importance that our marketing dollars are spent in areas that will produce the highest results. The APWA Congress was definitely a value-packed investment for our firm...and one that we definitely want to continue!â€
TRC/Hunter Associates Texas, Ltd.
â€œVolvo Construction Equipment is a large-volume supplier of heavy equipment to government bodies, worldwide. Displaying some of our latest equipment and product innovations at APWAâ€™s annual Congress and Exposition directly reinforces our keen interest in this important market segment. Volvo is committed to delivering products of the highest quality, safety and environmental care. We find these values run parallel with the services delivered by most of todayâ€™s municipal service providers, so participating in APWAâ€™s major annual event is a perfect match.â€
Gary J. Atkinson
Vice President - Motor Graders
Volvo Construction Equipment North America, Inc.